LaneFX is not like blind spot mirrors. It's only a mobile electronics system that moves your power mirrors in lane changes and merges.

HOME: Are you looking for a great technology with solid investments potential? Look no further than the award-winning LaneFX and ParkFX auto safety systems. LaneFX is an industry-leading auto safety and lane change blind spot mirror technology. Download the LaneFX prospectus and get your thought-starters instantly. Plus, be sure to check out the LaneFX auto safety DVD (also available in streaming video) and experience LaneFX in its natural habitat: America's highways. LaneFX: It's much more than a blind spot mirror, much more than a car gadget!

Dear investor, We founded Drivaware in August, 2004 with a vision to address the most common and pervasive anxieties that drivers experience every day. Changing lanes, backing up and emergency braking are some of the leading causes of collisions (and fatalities) on America's highways today. Vehicle manufacturers have been slow to react to such needs, leading to the creation of opportunities that you will discover in this presentation. In this prospectus, I am proud to showcase the innovation, passion, and flawless execution that culminate in life-saving products for our customers and value creation for our shareholders. As an institutional investor or venture capitalist, you are undoubtedly faced with tens, or possibly hundreds of business plans every month. Being mindful of the tremendous demands on your time, we have structured this prospectus in anticipation of the most likely questions you may have regarding our company's fundamentals and the scope of this market opportunity. Lastly, I highly recommend viewing our enclosed LaneFX Pre-launch DVD presentation. As a picture is worth a thousand words, this engaging, media-rich presentation provides valuable insight to the LaneFX and LaneXR systems. It is an excellent backdrop to the business details contained in this prospectus. Thank you again for your consideration. I look forward to meeting you in person.

Drivaware Inc. was founded in 2004 in Ann Arbor, Michigan. Drivaware's mission is to produce safe, innovative automotive technologies that enhance drivers' focus and alleviate common anxieties associated with driving a motor vehicle. In addition to LaneFX® and ParkFX, Drivaware's debut product line includes: LaneXRT (featuring eXtended Reflection: The first electrochromatic blind spot exposure system for OEM application), and BrakeFX, the first emergency braking awareness system.

Media Contacts:
Kimberly Simpson
Drivaware Inc.
+1.734.649.3949
kimberly.simpson@drivaware.com

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Basic Auto Safety Facts

Plus the Economic Benefits of the LaneFX Blind Spot Exposure System

  1. According to the US government's Department of Transportation, 1 out of 25 collisions on America's highways is due to improper lane change / lane merge. That's 630,000 accidents annually and almost 2% of which are fatal. The estimated annual insurance cost of these collisions $2.3B not accounting for economic loss. There are no specific statistics on whether these numbers improve by use of conventional convex blind spot mirrors or even by the driver setting the side mirrors wide.
  2. Second, consider the driver awareness benefit. By eliminating the average of 2 seconds of a complete head turn / blind spot check, LaneFX can afford you over 205ft of advance emergency stopping/maneuvering distance. This could be a life-saving or accident avoidance distance.
  3. Thirdly, let's approach this from a competitive landscape: The blind spot detection segment has just recently begun heating up at the OEM and teir-1supplier level. University of Michigan's Center for Automotive Research (CAR) study of emerging technologies, automotive executives from around the world have predestined a 10% market penetration of blind spot detection systems by MY06. So far this figure has been lagging a bit, but there is evidence of momentum building up in this area. Volvo has recently announced their blind spot detection system called BLIS and Audi has launch its Lane Assists passive system on its brand new Q7 SUV. As matter of fact, Volvo's VP of marketing in the BLIS systems' media preview indicated that that "blind spot problem solution is the number of asked for feature by Volvo owners." Volvo in this detection system chose to use pattern/image recognition technology as their chosen horse for this race. Raytheon and Valeo-Sylvania, two heavy hitters in the teir-1 supplier arena have joined forces to develop a sonar-based detection system under contract with one auto OEM. In both instances Volvo and other system are passive detection systems. Here's what's public from Volvo's own press release: "Because the system is camera based, it not work in the rain, snow, fog, or at night." When Automotive Week and Auto Blog test drove the BLIS system, they encountered a disproportionate number of false positives when driving by a row of parked cars or in the left-most lane on the highway against a concrete divider wall." K. Malhas, inventor of LaneFX expressed his opinion on this design approach as follows: "It's difficult for to understand why the one automotive manufacturer that has coined its existence on occupant safety would release a system that does not appear to have been well-though out." But it actually gets worse from there, estimated price for the system is $1,200 that's over 800% the suggested retail price of a complete LaneFX package and, according to Volvo if the its alert mechanism - a small orange light on the inside of the A-pillar - becomes "too annoying" to the driver, the driver has a switch to turn it off! Unbelievable!

Device Reads Email Messages to Drivers

iLaneTech Digest reports on a new gadget and speech recognition system called iLane that provides drivers with a hands-free way of listening to email messages. iLane can also handle phone calls, calendar requests and SMS messages. The device plugs into the cigarette lighter.

iLane is a small device that interacts directly with existing Bluetooth-enabled handheld devices, allowing drivers to fully access their email in transit. iLane notifies the driver of incoming emails and other important information by reading a brief summary in a "natural sounding voice". The driver can then listen to the entire email message; forward or compose a response using verbal instructions. Phone calls, SMS messages, and a number of email attachment types can also be managed. In addition, filters can also be set to priorities mail, so you don't get hassled with that latest sales pitch from an online store.
It's probably still distracting in the same way a child talking in the backseat or the radio can be distracting...but at least it can be used without the driver taking their eyes of the road or their hands off the wheel. Gizmodo has more details about iLane. Gizmodo says it supports the major Western languages and it can read your emails in a male or female voice. Gizmodo also warns that it might be unwise to have children in the care when those raunchy spam message are read aloud by iLane.

Compare Backup Sensors & Cameras to ParkFX for the Most Reliable Backup Warning Technology

Not all reversing aids are equal. The sensing technology and the indicating method are critical to your driving safety.

How A Park Assist System Alerts You

One option is video, which at first seems like a great choice. But one major flaw with having a video camera affixed to the back of your car with a monitor on your dashboard is that it also forces you to look forward while backing up. That can disturb your perception, your reaction time, and feel very unnatural. They are also extremely expensive, and you'll pay thousands of dollars to have a video system attached to your car, whether from the dealer or an aftermarket supplier.

Compare that to other bargain basement devices which actually have LED displays (little red lights) on your dashboard. These are cumbersome -- almost useless -- for much the same reason as video: when you drive in reverse, you naturally look behind you, and you'll never see the little red lights. They are also hard to read in bright sunlight.

Some other bargain technologies use a tone which beeps more rapidly as you get closer to an obstacle. You can at least hear the relative distance just by listening to the beeps, but you have to practice a bit to really understand how far you are from danger.

That's why an audible voice sensor is best. It tells you in a spoken voice exactly how far away you are. Not only do you not have to awkwardly look forward at your dashboard, you'll know without guessing how much further you can safely back up.

How A Reversing Aid Detects Objects

If you've never seen or used a reversing aid, you might be surprised at how technically advanced they actually can be.

Reversing aids use a variety of technologies to sense an object behind the car. Some units use Doppler radar, and others use infrared sensors, but by far the most accurate method of detection is the one the U.S. Navy uses on its submarines: sonar.

Sonar can operate in any weather, including direct sunlight or rain. And it doesn't require that the car be moving in order to sense an obstruction.

More than 2,400 children are accidentally backed-up over each year in the U.S.

And of those, more than 100 die. With the proliferation of SUVs and mini-vans, drivers aren't aware of the enormous rear view blind spots that prevent them from seeing what's behind them, especially small objects, animals, people, and children. Some of these blind spots are even greater than the length of an average driveway! Senators Hillary Clinton (D-New York) and John Sununu (R-New Hampshire) have recently proposed legislation requiring the U.S. Department of Transportation to issue regulations aimed at reducing accidents that frequently kill or injure children in cars. But until that legislation is passed, it's up to the driver to protect their loved-ones and prevent a tragedy by using a Park Assist system or a backup camera.

In fact, the Centers for Disease Control and Prevention estimated 2,767 people were treated in emergency rooms from July 2000 through June 2001 because of backovers. "This is a huge problem," Fennell said. "A lot of [the problem] is due to the change in our vehicle mix" that has more people driving tall-profile vehicles, she said.

Indeed, Fennell's research indicates that "in 60 percent of the [backover] cases, it's a truck, van or SUV that's involved," Fennell said. The reduced rearward visibility is caused by the design and tall profile of SUVs, pickup trucks and even vans.

The top edge of the tailgates and liftgates in these vehicles typically sits high and so do the vehicles themselves. This means that unaware children and small-stature adults and anything not tall enough to be visible in the rear window glass might be run over as the vehicle is backing up.

Consumers can choose from a wider range of aftermarket vehicle-backup systems since our last report, including new and improved designs.

All such systems are intended to help drivers detect objects within the blind spot behind the vehicle.

New are camera systems such as the Audiovox and ParkFX we tested that offer a “picture in the mirror” feature. The display is on a mirror that fits on top of or replaces the existing rear-view mirror, so you don’t have to choose between looking at the display and at the rear-view mirror while backing up. ParkFX also combines a camera with an audible sensor, so you can see and hear potential trouble. We would like to see more backup warning systems on the market that combine camera and sensor technologies.

Backup systems are typically marketed as parking aids, not safety equipment. But our tests show that the camera models can also help drivers avoid backover-accident injuries and fatalities.

Keeping an Eye on Blind Spots

Many accidents occur when a driver tries to change lanes on a highway without being aware that a vehicle is in his "blind spot." For 2007, Audi and Volvo are addressing this dilemma with two systems that can detect vehicles that a driver might not see on either side of his car. Both systems use LED displays near each outside rearview mirror to warn a driver that he shouldn't attempt a lane change because a vehicle is in or is rapidly approaching a car's blind spot. Audi's Side Assist system, which made its debut in the new 2007 Q7 SUV, uses radar to detect other vehicles. Volvo's Blind Spot Information System (BLIS) available on the new S80 sedan due in early 2007, uses cameras.

ParkFX is the 360-Degree Backup Solution That's Less Costly Than Backup Sensors, Park Assist and Rearview Cameras

Deaths increase. Ninety-one children were killed in 2003 by drivers who didn’t see them while backing up, according to Kids and Cars ( www.kidsandcars.org ), a nonprofit organization working to improve child safety around vehicles. Those deaths represented a 57 percent increase from 2002. During the first six months of 2004, more than 40 deaths have been attributed to backover accidents, many involving vehicles with large blind spots.

Kids and Cars compiles these statistics; the federal government does not track such incidents. Janette Fennell, president of the organization, believes that backover accidents are underreported and that the actual number of children killed or injured is much higher.

Blind spots grow with vehicle size. A likely reason for the increase in injuries is that minivans, pickups, and SUVs account for more than half of all vehicles sold. Many have large rear-view blind spots.

Last year, Consumer Reports began measuring the blind spot of each vehicle we test, checking the distance for short drivers (5 feet 1 inch tall) and for those of average height (5 feet 8 inches tall). The biggest blind spot: 51 feet for a short driver in a Chevrolet Avalanche pickup. But even small sedans can have blind spots of more than 40 feet. We regularly update vehicle blind-spot information, which is available on this site free of charge in The problem of blind spots.

Systems other than ParkFX combine a camera with sensors, so we tested each system independently; it is listed with camera systems in the Ratings.

All the systems we tested are potentially useful. They’re a good complement to looking around the vehicle before entering, and checking the rear window and rear-view mirror just before and while moving in reverse.

Buy LaneFX

Upgrade Your LaneFX
Accessories & Add-On's
Locate Certified Installers
Web Specials & Promotions
Guaranteed Universal Fit

FEATURES & OPTIONS

Standard Features Interactive List
Standard Features Printable List
Turn Signal Link
ParkFX
Mirror Speed Boost
Instant Web Upgrades
Accessories & Add-On's Multi-Vehicle Kit
Accessories & Add-On's End-of-Lease Kit
Accessories & Add-On's Parts Bin

BLIND SPOT INFO

About Drivaware Inc.
Press Room[ and Media Library ]
Press Room[ and Media Library ] LaneFX TV
Press Room[ and Media Library ] Press Releases
Investors Forum
New Car Dealers
Aftermarket Retailers & Distributors
Auto OEM's
Trading Partner Login [ Restricted Access ]

FEATURED AUTO SAFETY ARTICLES & OTHER LINKS FOR SAFE LANE CHANGES

LaneFX is Safe for Leased Vehicles
LaneFX Voted #1 Driver Awareness Technology by BlindSpotSystems.com

HOW TO CHANGE LANES SAFELY WITH LANEFX

LaneFX Demo

Virtual LaneFX Tour
Top 10 Ways Drivers Use LaneFX
LaneFX Moments
Blind Spot Challenge / Driver Awareness Index Study
Driver Safety Surveys

COMPARE LATEST 12-VOLT CAR GADGETS

Competitive Comparisons
Why LaneFX is Right For You
Compare LaneFX
10 Reasons to Replace Your Stick-On Convex Auxilliary Mirrors with LaneFX
Independent Research Studies Stress the Importance of Safer Lane Changes

CONTACT OUR EXPERT DRIVERS ED INSTRUCTORS

Contact Us
Support Central
Owners Guide
Installation Guide
Warranty & Return Policy
Contact Technical Support
Frequently-Asked Questions (FAQ)
FAQ Printer Friendly Version
Tell A Friend About LaneFX
Drivaware Corporate Info
AARP: Safe Driving Tips for Senior Drivers
LaneFX Site Map Site MapLaneFX Site Map Drivaware Corporate Gateway CorporateDrivaware Corporate Gateway Chat with LaneFX Safety Team Customer ServiceContact Customer Service View Shopping Cart / Checkout Shopping Cart
LaneFX is proudly made in the USA using US-sourced components MADE IN U.S.A. Drivaware reminds you to always wear your seatbelt, exercise caution when merging or changing lanes, obey all traffic laws and always rely on your primary senses in making driving decisions. Drivaware and LaneFX are trademarks of Drivaware Inc. Patents Pending. Copyright © 2006-09. All rights reserved. Drivaware Inc. 1756 Plymouth Rd., Suite #500, Ann Arbor, MI 48105 USA.
If you are interested in exploring investment opportunities with Drivaware or simply like additional information, you can contact us via the web or directly at (866) 4-LANEFX at any time.
If you would like additional information on any of the news releases below, please visit our News & Media Center or you may contact us on the web or directly at (866) 4-LANEFX.
There are no greater indicators of the promise of an enterprise than its products and its people. Take us up on any of the invitations below. We welcome the opportunity to showcase our innovations and the people behind them.
 
We can schedule telephone, video conference or in-person presentations of our business plan.
   
 
We have a fleet of demo LaneFX vehicles available to private and institutional investors as well as members of the press. We can usually have a vehicle to your US location within 3 business days (up to 5 for west coast locations). Our fleet is made up of both domestic and import vehicles in case your firm has a preference.
   
Request loaner LaneFX units
 
We can provide you with a complementary LaneFX system. We also offer complimentary installation services through one of our Certified Installation Centers.

 

 

Are there remaining opportunities in the auto industry that can produce hyper growth and a solid ROI? Despite the significant economic and cyclical challenges facing this industry today, we believe the answer is: yes.

Case in point, Drivaware Inc., maker of LaneFX. Through exclusive intellectual capital, unique product innovation, and an experienced management team, I believe Drivaware Inc. has a potential for growth that rivals opportunities in the energy and even high-tech sectors.

I founded Drivaware in August, 2004 with a vision to address the most common and pervasive anxieties that drivers experience every day. Changing lanes, backing up and emergency braking are some of the leading causes of collisions (and fatalities) on America’s highways today. Automakers (collectively OEM and Tier-1 community) have been slow to react to such needs, leading to the creation of opportunities that you will discover in this forum.

Our growing company is currently pursuing infusion capital to support a multi-channel expansion of the LaneFX, LaneXR and BrakeFX product lines. Venture capital or angel investors are welcomed to review our business plan for more detail.

Lastly, I highly recommend viewing/downloading the 2006 LaneFX Launch DVD. As a picture is worth a thousand words, this engaging, media-rich presentation provides valuable insight to the LaneFX and LaneXR product lines. It is an excellent backdrop to the business details contained in the available Drivaware Prospectus.

Thank you again for taking the time to visit LaneFX.com. Feel free to contact our management team at any time.


  sincerely,
LaneFX Founder, Kal Malhas
  Kal Malhas
Founder & President
Drivaware Inc.
 
Exclusive LaneFX product preview DVD now available in streaming video
 
 

LaneFX design team

auto dealers

aftermarket installers

industry experts


Join the Drivaware team at the legendary Automotive Hall of Fame in Dearborn, Michigan for this exclusive insider look at the LaneFX system. We invite you to observe LaneFX in its natural habitat: America’s highways and to see how it responds to drivers’ needs in real-time. Next to test driving LaneFX in rush hour traffic for the first time, this streaming DVD video is an excellent, engaging way to experience the extensive innovation that Drivaware has put into designing LaneFX. Plus get direct quotes and perspectives from auto dealers, aftermarket installers, the LaneFX product design team as well as auto industry insiders on the future of this new invention.

click on any video clip to begin viewing streaming DVD video.

If you would like a copy of the LaneFX Product Preview DVD, please contact us and give us with your mailing address.

 
 
 
 
 
 
 
 
 
With exclusive innovations and experienced management team, we believe we are positioned for growth and leadership in the automotive driver awareness segment. But don't take our word for it! We invite you to review our 3-year business plan and experience the innovation, passion, and flawless execution that culminate in life-saving products for our customers and value creation for our investors. The Drivaware Online Prospectus is likely one of the most unique business plans you've ever encountered. It's designed to provide you with succinct, relevant investment information, but with the ease and visual appeal of a car magazine. Take a look. Download Drivaware's Online Prospectus today:
 

Drivaware Inc. Online Prospectus

 
download PDF 7.13Mb or preview in browser
 

Note: Some Drivaware-confidential data has been withheld from this version. For an unrestricted copy of Drivaware's Prospectus, please contact us.