LaneFX is not like blind spot mirrors. It's only a mobile electronics system that moves your power mirrors in lane changes and merges.

HOME: Are you looking for a great technology or auto safety story idea? Look no further than the award-winning LaneFX and ParkFX auto safety systems. LaneFX is an industry-leading auto safety and lane change blind spot mirror technology. But at the same time, it makes for a great new gadget story because it addresses a problem that every driver out there can identify with. So go ahead! Download our LaneFX Media Kit and get your thought-starters instantly. Plus, be sure to check out the LaneFX auto safety DVD (also available in streaming video) and experience LaneFX in its natural habitat: America's highways. LaneFX: It's much more than a blind spot mirror, much more than a car gadget!

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CONTENTS: LaneFX Wholesale Pricing Information for Mobile Electronic Retailers & Distributors

ParkFX is the 360-Degree Backup Solution That's Less Costly Than Backup Sensors, Park Assist and Rearview Cameras

Deaths increase. Ninety-one children were killed in 2003 by drivers who didn’t see them while backing up, according to Kids and Cars ( www.kidsandcars.org ), a nonprofit organization working to improve child safety around vehicles. Those deaths represented a 57 percent increase from 2002. During the first six months of 2004, more than 40 deaths have been attributed to backover accidents, many involving vehicles with large blind spots.

Kids and Cars compiles these statistics; the federal government does not track such incidents. Janette Fennell, president of the organization, believes that backover accidents are underreported and that the actual number of children killed or injured is much higher.

Blind spots grow with vehicle size. A likely reason for the increase in injuries is that minivans, pickups, and SUVs account for more than half of all vehicles sold. Many have large rear-view blind spots.

Last year, Consumer Reports began measuring the blind spot of each vehicle we test, checking the distance for short drivers (5 feet 1 inch tall) and for those of average height (5 feet 8 inches tall). The biggest blind spot: 51 feet for a short driver in a Chevrolet Avalanche pickup. But even small sedans can have blind spots of more than 40 feet. We regularly update vehicle blind-spot information, which is available on this site free of charge in The problem of blind spots.

Systems other than ParkFX combine a camera with sensors, so we tested each system independently; it is listed with camera systems in the Ratings.

All the systems we tested are potentially useful. They’re a good complement to looking around the vehicle before entering, and checking the rear window and rear-view mirror just before and while moving in reverse.

Gift Ideas for Car Lovers

Did you know that some folks use cars for reasons other than getting from one place to the other? Of course you did! For many owning a car, suv, or truck is an extension of their personality. It's about driving a vehicle and making a statement with it. Budget permitting some will choose the latest in suvs or trucks, while others will choose a more reasonable set of wheels.  Everyone loves their Freedom Machine and does their best to enhance and personalize it so a gift of automotive accessories is a great way to warm their heart.

So what exactly do you buy?

Well your final selection depends to some extent on your budget, but if you are short for vehicle accessory gift ideas, here are a few – a non-magnetic cell phone pad makes a great little car accessory for that dashboard – maybe an ashtray with some zing, for those who smoke and refuse to quit?, then there are the slightly more expensive accessories like seat covers, luggage carriers and removable steps for those hard to reach areas like the top of a truck. Ask yourself what kind of person you are planning to gift – you would be the best judge of that – remember when you are buying an accessories gift, or any kind of gift, try and get something that you know the person in question would love to receive, not something that you would like to get on your birthday! The dashboard cellmate in particular is a must have for every sports utility vehicle owner, who often go cross country across rough terrain. Nothing like a CellMate cell phone padto keep that mobile phone, ipod and maybe the ray ban glasses from being knocked all over the place! The custom made seat covers are a great way to personalize a vehicle. Going custom is the only way for hobbyists even if it means waiting an extra week.

Skis are one of the hardest things to fit in or on a sports vehicle. Maybe you could get your friend a ski rack if he or she is going on a ski trip with the vehicle. The ski rack goes conveniently on top of the car where they hold the skis parallel and over the vehicle, leaving ample room for other luggage. So you can see there’s something literally for everyone in terms of car accessories as personal gifts. Such a gift would no doubt be well appreciated from the receiver, and isn’t that what we want at the end of the day.

Don't Be Blind Sided by Your Blind Spot!

Unlike other "radar" detectors, LaneFX has no learning curve. LaneFX is a WYSIWYG (What you see is what you get) system that uses what you already use - your vehicle's side mirrors - to show you what's in your blind spot zone. With its extensive customization options, LaneFX adapts to your driving style, not the other way around.

Don't forget: your mobile electronics retailer is best for installing your LaneFX system, but not factory systems like Volvo BLIS or ValeoRaytheon. Don't settle for the nerdy car gadgets, get LaneFX and get the latest driver safety technologies. Lane change or merge with the latest blind spot mirrors and auto safety technologies.

RELATED TOPICS:

  1. radar detectors
  2. mobile electronics
  3. latest gadgets for drivers
  4. Auxiliary blind spot convex mirrors
  5. Audi Q7
  6. Volvo BLIS for S80 and XC90 SUV

ParkFX is the 360-Degree Backup Solution and it's Less Costly Than Backup Sensors, Park Assist and Rearview Cameras

Deaths increase. Ninety-one children were killed in 2003 by drivers who didn’t see them while backing up, according to Kids and Cars ( www.kidsandcars.org ), a nonprofit organization working to improve child safety around vehicles. Those deaths represented a 57 percent increase from 2002. During the first six months of 2004, more than 40 deaths have been attributed to backover accidents, many involving vehicles with large blind spots.

Kids and Cars compiles these statistics; the federal government does not track such incidents. Janette Fennell, president of the organization, believes that backover accidents are underreported and that the actual number of children killed or injured is much higher.

Blind spots grow with vehicle size. A likely reason for the increase in injuries is that minivans, pickups, and SUVs account for more than half of all vehicles sold. Many have large rear-view blind spots.

Last year, Consumer Reports began measuring the blind spot of each vehicle we test, checking the distance for short drivers (5 feet 1 inch tall) and for those of average height (5 feet 8 inches tall). The biggest blind spot: 51 feet for a short driver in a Chevrolet Avalanche pickup. But even small sedans can have blind spots of more than 40 feet. We regularly update vehicle blind-spot information, which is available on this site free of charge in The problem of blind spots.

Systems other than ParkFX combine a camera with sensors, so we tested each system independently; it is listed with camera systems in the Ratings.

All the systems we tested are potentially useful. They’re a good complement to looking around the vehicle before entering, and checking the rear window and rear-view mirror just before and while moving in reverse.

Car-Savvy Gift Ideas for Drivers & Commuters

Finding the perfect gift for your car-savvy man can be quite the challenge. Your main goal is to avoid comments like, "It's the thought that counts" and "Well, honey, at least you tried." Besides, why waste money on goofy stuff he's just going to shelve away in the back of the garage? Face it, your guy has grown tired of the clichéd car-care gift box, or the handy tool kit with the pretty plastic case. You know the ones — the quick and easy prepackaged arrays that are always so prominently displayed at your local discount superstore.

If you haven't a clue what kind of car-related gifts really push his buttons, have no fear. We are here to end the cycle — an automotive gift-giving "intervention." With a quick scan of our handy-dandy top 10 car-savvy gift list, you can now buy with confidence. Not only will he be impressed with the actual gift, you'll wow him with your amazing thoughtfulness and in-depth research. That is "the thought that counts."

1. Hitch Cover: If your guy has a receiver-type towing hitch on his vehicle, this simple add-on will guarantee a smile. Many styles are available — from sports team logos to illuminated smiley faces. The folks at www.etrailer.com have a wide array of options. We especially like the cobra with light-up eyes ($24.95). Take note, this gift may require some research to determine the size of the receiver hitch opening.

2. Slush Mats: Also known as heavy-duty rubber floor mats. A nice array of custom-fit mats can be found at www.weathertech.com. Their deep grooves and rugged textures are designed to catch all sorts of grime and grunge.

3. Bacon Air Freshener: Face it — guys like bacon. Well, maybe not all guys. But if yours is a bacon-'n-eggs man, he'll get a kick out of a bacon-shaped air freshener (set of three for $4.95) scented to " give the family "a sudden craving for a BLT." You can find this, as well as a corn-dog-scented variety, at www.mcphee.com.

4. Solar Battery Saver: Your guy will be impressed that you thought of this one. If he has a rarely driven vehicle (that sits outside exposed to sunlight), he'll love this handy device that provides just enough juice to keep the vehicle's battery charged. We found a simple solar battery saver ($30) at www.batterystuff.com that sits on the dashboard, and plugs right into the lighter/power outlet. Guess who'll no longer have to unhook the battery when he's not going to be driving his car for a while, and guess who won't have to get a jump-start when he wants to go for a quick spin? You'll be a hero.

5. Vintage eBay Finds: The ultimate source of just about anything, www.ebay.com, offers a wealth of gift ideas for just about any car nut. Here's the secret: find out your guy's favorite car-related topic. Let's say, for example, he's really into classic Mustangs. Search eBay using keywords like "rare Mustang" or "Mustang brochure." A list of hard-to-find Mustang-related stuff will appear before your eyes. Something as simple as a $20 vintage Mustang sales brochure will knock his socks off. Note: this may not work too well if your guy already shops for things like this on eBay himself.

6. Magnetic Tool Holder: Don't ever buy your guy any tool as a gift, unless you know of a very specific tool he wants. Your chances of buying the right brand are slim, and you may even end up getting him something he already owns. Really, how often do you inventory his workbench? A better gift idea is something to organize the tools he already has. Craftsman offers a handy Mag Mat ($14.99), which is essentially a strong magnetic sheet. Tools are steel, and steel sticks to magnets. Pretty simple.

7. Nutty Key Chain: No, we're not talking about those gag key chains with tacky phrases or lewd images. We're talking real nuts (and bolts) here. This unusual item can be found at www.uncommongoods.com. The "I'm nuts about you" key ring ($20), replete with silver- and gold-plated nuts, is sure to be a hit.

8. Portable Navigation System: Yeah, we know — guys never get lost, so there's no need for them to ever stop for directions. So think of this as a fun gadget — not a tool to help him find his way. Magellan offers a variety of portable GPS units sure to fit his active (or inactive) lifestyle.

9. Titanium Wallet: How many guys do you know who carry a metal wallet? Any real car guy will dig a wallet made of aircraft grade titanium and aluminum (though he may not relish the idea of sitting on it). Brought to you by the crafty individuals at onthefly.com, the pricey Gary Scott USA Polished Sammy Wallet ($345) will make a very unique gift.

10. Bullitt: We have saved the best for last. The 1968 movie Bullitt is the Holy Grail for many a car guy. This legendary flick combines the coolest movie star ever, Steve McQueen, with by far the most incredible car chase scene ever caught on film. Assuming he doesn't already own it, get your man the DVD ($13.99).

OhGizmo Special Product Review

LaneFX - Blind Spots Revealed

A lot of new cars include detection systems that will alert the driver when a vehicle (or some other large object) is sitting in their blind spot. Drivaware is now selling a third-party solution that does more than just alert the driver when something is in their blind spot, it shows them.

When the turn signals are activated the LaneFX system will automatically move the corresponding side mirror outwards showing the driver what might be hiding in the vehicle’s blind spot. The LaneFX system can also include the ParkFX feature which will automatically tilt both side mirrors down while the vehicle is being driven in reverse.

The Drivaware LaneFX system can be installed on any car with power side mirrors and is available in a Basic Edition for $197, a Highway Edition for $242 and a Commuter Edition for $296 depending on what features you may need.

Buy LaneFX

Upgrade Your LaneFX
Accessories & Add-On's
Locate Certified Installers
Web Specials & Promotions
Guaranteed Universal Fit

FEATURES & OPTIONS

Standard Features Interactive List
Standard Features Printable List
Turn Signal Link
ParkFX
Mirror Speed Boost
Instant Web Upgrades
Accessories & Add-On's Multi-Vehicle Kit
Accessories & Add-On's End-of-Lease Kit
Accessories & Add-On's Parts Bin

BLIND SPOT INFO

About Drivaware Inc.
Press Room[ and Media Library ]
Press Room[ and Media Library ] LaneFX TV
Press Room[ and Media Library ] Press Releases
Investors Forum
New Car Dealers
Aftermarket Retailers & Distributors
Auto OEM's
Trading Partner Login [ Restricted Access ]

FEATURED AUTO SAFETY ARTICLES & OTHER LINKS FOR SAFE LANE CHANGES

LaneFX is Safe for Leased Vehicles
LaneFX Voted #1 Driver Awareness Technology by BlindSpotSystems.com

HOW TO CHANGE LANES SAFELY WITH LANEFX

LaneFX Demo

Virtual LaneFX Tour
Top 10 Ways Drivers Use LaneFX
LaneFX Moments
Blind Spot Challenge / Driver Awareness Index Study
Driver Safety Surveys

COMPARE LATEST 12-VOLT CAR GADGETS

Competitive Comparisons
Why LaneFX is Right For You
Compare LaneFX
10 Reasons to Replace Your Stick-On Convex Auxilliary Mirrors with LaneFX
Independent Research Studies Stress the Importance of Safer Lane Changes

CONTACT OUR EXPERT DRIVERS ED INSTRUCTORS

Contact Us
Support Central
Owners Guide
Installation Guide
Warranty & Return Policy
Contact Technical Support
Frequently-Asked Questions (FAQ)
FAQ Printer Friendly Version
Tell A Friend About LaneFX
Drivaware Corporate Info
AARP: Safe Driving Tips for Senior Drivers
LaneFX Site Map Site MapLaneFX Site Map Drivaware Corporate Gateway CorporateDrivaware Corporate Gateway Chat with LaneFX Safety Team Customer ServiceContact Customer Service View Shopping Cart / Checkout Shopping Cart
LaneFX is proudly made in the USA using US-sourced components MADE IN U.S.A. Drivaware reminds you to always wear your seatbelt, exercise caution when merging or changing lanes, obey all traffic laws and always rely on your primary senses in making driving decisions. Drivaware and LaneFX are trademarks of Drivaware Inc. Patents Pending. Copyright © 2005-08. All rights reserved. Drivaware Inc. 1756 Plymouth Rd., Suite #500, Ann Arbor, MI 48105 USA.
 
 
LaneFX is designed from the ground up for greater price competitiveness, higher customer appeal, and better profitability for our resellers.
     
We continuously benchmark LaneFX against the best-selling automotive aftermarket products on the market. The results are simply unbeatable.
 
3
LaneFX is a 30 second show-and-tell
 
The most brilliant aspect of LaneFX is its simplicity. A 30-second demonstration usually leads to greater customer interest and eventually a sale. There is no in-vehicle add-on products that can be demo'd in less time than LaneFX, not even satellite radio. The quicker the product presentation, the less taxing it will be on your customer's attention span and willingness to buy.

Don't forget the power of LaneFX's "wow-factor". Your buyers invariably react with the "Why didn't I think of that!" response. That's the reaction you want because more discussion leads to more consideration which ultimately lead to a sale.
 
4

LaneFX drives incremental revenues from installation services and add-on's

 
As a valued LaneFX Reseller, your retail locations will be trained and designated as LaneFX Certified Installation Centers. Since every LaneFX system sale leads to installation services (approx. 3 labor hrs + supplies), your opportunity to drive more revenue and margin from every LaneFX transaction continues to increase.
   
5

LaneFX can drive more revenues well after the sale

 

LaneFX is pioneering a brand new way to do business in the automotive aftermarket. It is designed to help generate more revenues to our resellers well after a customer purchases and installs a LaneFX system.

LaneFX's Soft Optioning technology allows customers to purchase and instantly activate optional system features directly from the internet. Your customers can do so at anytime after you've sold and installed their initial LaneFX system. Every Instant Web Upgrade that one of your customers purchases at LaneFX.com translates into follow-on revenue dollars to you. This is a partnership commitment that you won't see from traditional aftermarket product manufacturers.

   
6

LaneFX Certified Safety Center program gives you unprecedented marketing support

 
Our team is committed to your success with the LaneFX product. As such, we have designed a marketing support program that is comprehensive and can be easily integrated within your retail operations. See the adjacent column for a summary of our LaneFX Certified Safety Center program benefits.
 
1
LaneFX has a broader, higher customer appeal
 
J.D. Power & Associates has ranked blind spot systems as the second-most requested automotive technology by consumers 2. Your buyers experience the effects of changing lanes in their daily commutes and are ready for a solution that fits their driving style. LaneFX is simple, adaptable, and customers get it!
 
2
LaneFX draws unique consumer segments that currently don't visit mobile electronics stores
 

Let's face it: The 12-volt market is steadily shrinking. Last year's technology is today's commodity and with limited new product categories, retailers are selling the same products to the same customers at dwindling margins.

Not convinced? Ask yourself: When was the last time a senior citizen walked into your showroom? When was the last time a soccer mom (women drivers with Minivans/SUVs) bought something from your store?

Because LaneFX brings focus to driving safety, you will see it become a catalyst to new consumer segments with higher spending potential. In fact, since the introduction of LaneFX, 28% of our direct sales have been to senior citizens (most with AARP) and 31% of our sales were to women drivers.

We don't need to tell you about your business. The automotive aftermarket (wholesale or retail) segment is highly competitive with razor-thin product margins and demanding customer base. Sure, you could stock yet another iPod link, nav unit, remote start or a good old radar detector. But where are the margins? Where's the exclusivity? Stocking these popular product segments only builds a "me-too" product selection where you can only compete on price. Additionally, none of these products differentiate your stores in the eyes of the customer and you're still faced with that pesky product profitability issue.

Meet LaneFX: the brand new aftermarket product that is so new, so innovative that it has created an entirely new product category in the mind of the consumer: the Driver Awareness Technologies segment. LaneFX has wide product appeal, low customer-resistence and can drive higher closing ratios and healthier wholesale and retail margins to your bottom line.

All of this focus on margin cannot be possible without the right pricing model. LaneFX's wholesale pricing (to both distributors as well as retailers) is one of the most aggressive in the industry. The gap between our wholesale prices and the MSRP for the LaneFX product line gives you unprecedented flexibility in packaging the product to your buyers. But don't take our word for it! Request LaneFX Reseller Program information including our introductory wholesale pricing sheet. You will be pleased with the way LaneFX fits your business.

 
J.D. Power & Associates' Consumer Survey on Emerging Automotive Technologies reports:
2nd

most wanted feature by consumers in their next new vehicle purchase 2

79%
of consumers would purchase blind spot system 2
Plus,
Voted #1
 
In an ongoing web poll 3, LaneFX was voted Best 2006 Driver Awareness Technology by over 2,000 drivers

The LaneFX Certified Safety Center Program is one of the most unique reseller marketing support programs in the business. It is designed to reduce your risk and to drive more revenue and margin to your business.
 

 
Download the LaneFX Reseller Program brochure and see how LaneFX can drive more margin to your showroom.


Our Reseller Marketing Support program offers:
 
Aggressive wholesale discounts
 
-
Our competitive wholesale pricing model gives you ultimate flexibility in retail pricing and pre-bundling
 
-
Special additional discounts for high volume / multi-point resellers.
 
Comprehensive training program
 
-
Customized training for your sales teams, at no-charge
 
-
No-charge installation training and certification for your technicians 5
 
PLUS Unprecedented Marketing Support
 
-
Co-branded Point-Of-Sale displays [see example]
 
-
Co-branded tri-fold customer brochures [see example]
 
-
POP hanging mirror tags [see example 1, example 2]
 
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"Certified LaneFX Safety Center" designation and preferred placement in retailer/installer directory
 
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Co-branded web page that integrates with your current web presence with no outside links
 
Protected vehicle brand / market combinations available
 
-
Hurry! Major markets are almost gone 6



1
Claim based on new and pre-owned vehicle sales from dealers participating the LaneFX Pilot Dealer Program in the Detroit Metropolitan market from 1/2/06 through 4/30/06.
2 Source: J.D. Power & Associates Consumer Report on Emerging Automotive Technologies, 2004.
3 Source: BlindSpotSystems.com driver web poll and editorial review and ratings.
4 Source: ValeoRaytheon Systems' survey of NA auto dealers, 2003..
5 Limited to qualified, experienced technicians only.
6
New car dealers only. Not available in all markets. Not all dealers qualify. Contact us for more details.